Better Data. Better Crops
SoilMetrix
SoilMetrix develops crops, soils, and weather algorithms that will be used to create new data layers. These new data layers will be used to drive selection of crops, crop varieties, fertilizer nutrients, soil amendments, and biological products as well as their respective application rates to agricultural production fields. SoilMetrix intends to leverage the large scale production of spatially precise, accurate, new data layers in several ways including: a) the sale of digital maps to individual farmers and their crop advisors, b) driving the variable rate prescriptions generated by Rx Maker for farmers on behalf of input supply companies, and c) licensing the soil mapping technology to large ag companies or governments to create high quality soils maps for areas outside of the US.